A Letter from Larry Fishman

Dear fellow acoustic musician,

For over 25 years, the Fishman name has been synonymous with technical innovation in acoustic amplification. Fishman pickups and preamps, toneshaping products and amplifiers are the essential tools acoustic musicians, performers and sound technicians rely on to accurately amplify the natural tones of acoustic instruments.

From the largest arena to your own living room, wherever you hear an acoustic guitar, you can bet you’ll hear a Fishman. Fishman users are passionate about their brand of choice, for one simple reason: we put the needs of the acoustic musician first.

We at Fishman are grateful for our longstanding relationships with an extended family of players, technicians, repair professionals, and instrument manufacturers. We like to think that the loyalty from our “family” is a result of our loyalty toward them, as evidenced by our innovative, reliable products, over-the-top customer support, and unwavering goal of amplified acoustic excellence. In fact, every artist who chooses Fishman does so without incentives other than a desire for the best possible sound.

It’s been another great year for Fishman. Earlier this year, we introduced the newly designed and re-voiced Matrix Infinity undersaddle pickup system which offers exceptional musicality, superb balance from string to string, stunning accuracy and easy installation. The Matrix Infinity literally redefines the category of undersaddle pickups, where we’ve continually set the standard for more artists and OEM partners as the best-sounding and most trusted brand.

Fishman has broadened its toneshaping category with the introduction of the AFX Acoustic Effects Series – the first effects pedals specifically designed for the acoustic guitar with all of the tonal nuances, rich natural sound and attention to detail that only Fishman can deliver.

We also introduced completely redesigned versions of our Rare Earth single coil and humbucking soundhole pickups, new Concert Series replacement bridge pickups for Violin, Viola and Cello and the new Nashville Series premium pickups.

In the last year, Aura Acoustic Imaging technology has reached more players than ever before with the amazing success of the easy-to-use, stompbox style Aura Imaging Pedals. Aura is now available in our Ellipse series of preamps and is offered as original equipment by numerous guitar makers.

With exciting new products in development and the ongoing growth of Aura technology, Fishman continues to lead the way in acoustic amplification.

After over twenty-five years of working for acoustic players, you have my promise that Fishman will always endeavor to be the best, but most importantly, to make you sound your absolute best.

Larry Fishman
President